Accelerating Data Insights: How Associative Model Minimizes Wait Time

With over a decade of experience in the Data and BI industry, I’ve witnessed first hand the transformative power of the associative model in recent projects. The business outcomes speak volumes about the efficacy of this approach, often referred to as the “power of grey.”

In traditional enterprise reporting, the process typically involves building SQL queries, stored procedures, or views to combine data elements from various tables. However, the associative model takes a different route, bringing all relevant data elements from source tables and allowing users to explore data freely without predefined columns.

Imagine the scenario: As a Business user, You need to add a new column to a report. In the traditional approach, it’s a lengthy process that involves traversing through multiple layers. From analyzing data sources to modifying SQL queries and then updating the report, it’s a time-consuming ordeal. Moreover, navigating through the maze of change management protocols further elongates the process, costing valuable time.

Enter Qlik’s Associative Data model. Using the Qlik platform which allows to build associative model holds multiple tables, you can seamlessly integrate all potential columns into the memory once, bypassing the need to initiate changes at the SQL level. This streamlined workflow is especially beneficial in team environments where multiple developers are involved in a project, enhancing self-service capabilities and enabling business users to quickly access the data elements they need. Through dynamic and interactive dashboards, users can uncover insights with ease.

Aggregation is another common aspect of reporting, often delegated to the database level. However, this approach poses a significant challenge for business users who require timely insights. The associative model of Qlik shifts the paradigm by carrying data in memory, empowering users to perform data aggregation and visualize content without the agonizing wait.

Furthermore, Qlik ensures users are always connected to the underlying data source, eliminating frustrations caused by outdated information or long wait times. Users can perform data analysis swiftly and confidently, without being hindered by delays.

Seeing is Believing. Feel free to reach out to me at sivakumar@assureeservices.com for real-time examples.